RIP Aunt Jemima
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I'm wondering whether this branding issue is connected to another labelling change I've noticed of late, as I'm sure you have. That is the
stupidificationsimplification of prep and handling instructions printed on packaged foods packaging.The first time I noticed this was on a package of something that needed to be heated for 30" in a 375 oven. The instruction panel said, "Careful when removing your (package name) from the oven. Contents will be HOT!" HOT having a wavy line under it, to reinforce the hot part.
Also, my pull-tab tuna cans now come with instructions on how to open the can, including a sketch of fingers looped into the pull tab and instructions on which direction to pull it in. Kid thee not.
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https://nypost.com/2020/06/19/eskimo-pies-to-drop-derogatory-name-over-racial-insensitivity/
The maker of Eskimo Pies will change the 99-year-old brand name of the ice cream treat, the company said Friday â becoming the latest organization to overhaul the marketing of a product with a racially tinged moniker in recent weeks.
The owner of the Eskimo Pie, Dreyerâs Grand Ice Cream, said in a statement they had been considering renaming the chocolate-covered ice cream bar and popsicle for some time.
âWe are committed to being a part of the solution on racial equality, and recognize the term is derogatory,â the companyâs head of marketing said in a statement.
âThis move is part of a larger review to ensure our company and brands reflect our people values,â the company added.
Along with the name change, the company will alter the treatâs marketing scheme, which traditionally featured a young boy dressed as an Eskimo in a snowy environment.
Thank goodness Pontiac is out of business.
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I just found out my name means âIn a broad meadowâ. Guess I better change it before I offend the chicks.
The Brad
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Lucas literally means âlightâ and that can be misconstrued, so that has to go, too.
Finley means fair warrior, so literally a SJW. He should be fine.
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Lucas literally means âlightâ and that can be misconstrued, so that has to go, too.
Finley means fair warrior, so literally a SJW. He should be fine.
@LuFins-Dad said in RIP Aunt Jemima:
Finley means fair warrior, so literally a SJW. He should be fine.
"Fair" Warrior?
Umm...nope. Too white.
"Now look here, you Baltic gas passer... " - Mik, 6/14/08
The saying, "Lite is just one damn thing after another," is a gross understatement. The damn things overlap.
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@LuFins-Dad said in RIP Aunt Jemima:
Finley means fair warrior, so literally a SJW. He should be fine.
"Fair" Warrior?
Umm...nope. Too white.
@George-K âTiller of soil-farmerâ. Yours could go either way...
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I think youâve been offending chicks since your mid-teens. Itâs nothing a name change is going to fix. Maybe plastic surgery?
@jon-nyc Jon - âGod is graciousâ or âgift of Jehovahâ.
I guess that settles the issue. Names donât mean much...
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I just found out my name means âIn a broad meadowâ. Guess I better change it before I offend the chicks.
@LuFins-Dad said in RIP Aunt Jemima:
I just found out my name means âIn a broad meadowâ. Guess I better change it before I offend the chicks.
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My name means 'One who honours God'.
I certainly give Mik all the honour he deserves, and more.
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@Mik said in RIP Aunt Jemima:
I win.
That offends those who worship the Spaghetti Monster. And Satan. That's like being named Lucifer or Adolf to them.
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@LuFins-Dad said in RIP Aunt Jemima:
Finley means fair warrior, so literally a SJW. He should be fine.
"Fair" Warrior?
Umm...nope. Too white.
@George-K said in RIP Aunt Jemima:
@LuFins-Dad said in RIP Aunt Jemima:
Finley means fair warrior, so literally a SJW. He should be fine.
"Fair" Warrior?
Umm...nope. Too white.
