Cracker Barrel melt down
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@Axtremus said in Cracker Barrel melt down:
Maybe Cracker Barrel and White Castle can merge to become Cracker Castle?
I think the British monarchy already own that IP.
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https://www.theatlantic.com/newsletters/archive/2025/08/cracker-barrel-logo-controversy/684032/
It’s neither old nor a country store, no matter what the signs say. Instead, it’s of a type with Walmart, another native southern chain founded in the 1960s—and one that, as my colleague Rogé Karma reported last year, “uses its low prices to undercut competitors and become the dominant player in a given area, forcing local mom-and-pop grocers and regional chains to slash their costs or go out of business altogether.”
and
In addition to the logo redesign, the chain also revamped the aesthetic of some of its restaurants. With its off-whites, symmetrical arrangements, spare decoration, and vertical lines, this look is a version of the modern-farmhouse style, which has been popularized by Chip and Joanna Gaines, another southern business powerhouse. Cracker Barrel began by offering a sanitized version of the mid-century South, and now it’s simply updated to the 2020s. The chain is just one part of the real corporate monoculture. Much of the country now resembles a poor copy of the South, with all of the Confederate flags but none of the interesting, quirky bits that make living here worthwhile.
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These are still funny.
https://www.facebook.com/share/r/14Gr5b4ztXs/?mibextid=wwXIfr
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Not that I want to encourage any faux dichotomy of "red restaurants vs. blue restaurants," but because of this logogate, I queried if MAGA has a favorite restaurant chain, and found this list:
I actually like First Watch, first on the list, and I don't get any MAGA vibe when I visit First Watch.
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https://www.theatlantic.com/newsletters/archive/2025/08/cracker-barrel-logo-controversy/684032/
It’s neither old nor a country store, no matter what the signs say. Instead, it’s of a type with Walmart, another native southern chain founded in the 1960s—and one that, as my colleague Rogé Karma reported last year, “uses its low prices to undercut competitors and become the dominant player in a given area, forcing local mom-and-pop grocers and regional chains to slash their costs or go out of business altogether.”
and
In addition to the logo redesign, the chain also revamped the aesthetic of some of its restaurants. With its off-whites, symmetrical arrangements, spare decoration, and vertical lines, this look is a version of the modern-farmhouse style, which has been popularized by Chip and Joanna Gaines, another southern business powerhouse. Cracker Barrel began by offering a sanitized version of the mid-century South, and now it’s simply updated to the 2020s. The chain is just one part of the real corporate monoculture. Much of the country now resembles a poor copy of the South, with all of the Confederate flags but none of the interesting, quirky bits that make living here worthwhile.
@taiwan_girl said in Cracker Barrel melt down:
https://www.theatlantic.com/newsletters/archive/2025/08/cracker-barrel-logo-controversy/684032/
It’s neither old nor a country store, no matter what the signs say. Instead, it’s of a type with Walmart, another native southern chain founded in the 1960s—and one that, as my colleague Rogé Karma reported last year, “uses its low prices to undercut competitors and become the dominant player in a given area, forcing local mom-and-pop grocers and regional chains to slash their costs or go out of business altogether.”
and
In addition to the logo redesign, the chain also revamped the aesthetic of some of its restaurants. With its off-whites, symmetrical arrangements, spare decoration, and vertical lines, this look is a version of the modern-farmhouse style, which has been popularized by Chip and Joanna Gaines, another southern business powerhouse. Cracker Barrel began by offering a sanitized version of the mid-century South, and now it’s simply updated to the 2020s. The chain is just one part of the real corporate monoculture. Much of the country now resembles a poor copy of the South, with all of the Confederate flags but none of the interesting, quirky bits that make living here worthwhile.
60% of that is incorrect but to be expected from The Atlantic. I’ll let you figure out which 60%.
