Speaking of pharma ads….
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It’s amazing how creative they get at these big conferences. They’ve long had ads painted on sidewalks between the major hotels and the conference center. Also getting hotels to use pharma-branded plastic for their keys is pretty standard.
But this is new for me. Last night I called an Uber from my hotel and the app itself served this ad:
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Medical conferences. Meh. I used to be ok with them. Awed by the big names that I see on publications in New England or whatever. Now I hate them. I go only when I have to. Which means I need to be in Tampa in March. And I’d really rather not.
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@bachophile said in Speaking of pharma ads….:
Medical conferences. Meh. I used to be ok with them. Awed by the big names that I see on publications in New England or whatever. Now I hate them. I go only when I have to. Which means I need to be in Tampa in March. And I’d really rather not.
I used to work 'em, back in the beforetimes. The stuff jon mentioned used to be part of my job.
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@Aqua-Letifer said in Speaking of pharma ads….:
The stuff jon mentioned used to be part of my job.
Part of you must be impressed by the in-app Uber targeting…
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@jon-nyc said in Speaking of pharma ads….:
@Aqua-Letifer said in Speaking of pharma ads….:
The stuff jon mentioned used to be part of my job.
Part of you must be impressed by the in-app Uber targeting…
It is indeed pretty cool.
Messaging could have been better but meh, still cool.