Surge pricing

[George K]

https://nypost.com/2024/02/26/business/wendys-planning-surge-prices-based-on-fluctuating-demand/?utm_source=twitter&utm_medium=social&utm_campaign=nypost

[Copper]

There should be a countdown price at the beginning of each row under the heating lamp.

And, the longer it sits under the heating lamp the lower the price.

Select your price based on the countdown clock.

[George K]

@Copper said in Surge pricing:

a countdown price at the beginning of each row

I don't know if it's true, but I was told, back in the day, that those little markers with numbers on them you see at McDonalds indicate at what time the food is considered "stale" and should be thrown out.

So, if there's a row of burgers with a "15" in front of them, it means that that row is to be discarded at 15 minutes past the hour.

[Mik]

I could say I won’t eat there but I don’t anyway.

What concerns me is the amounts and the fact that a lot of customers are budget conscious.

[LuFins Dad]

@George-K said in Surge pricing:

https://nypost.com/2024/02/26/business/wendys-planning-surge-prices-based-on-fluctuating-demand/?utm_source=twitter&utm_medium=social&utm_campaign=nypost

Beat me by a few minutes. This is going to be a COLOSSAL failure. They don’t understand the Uber model or their own model, for that matter….

[George K]

@LuFins-Dad said in Surge pricing:

This is going to be a COLOSSAL failure

Not too far from me...

If you're willing to drive ¼ of a mile east, there's a Culver's. About half a mile east of that is a McDonald.

And (not in the map) right next door to Burger King, is Domino's.

So, Wendy's prices go up...whatcha gonna do?

[Mik]

I don’t know. It might be a big yawn.

[Mik]

Well, now... they say they weren't going to raise prices during busy times but lower them during slow ones.

Let's see a show of hands for everyone who believes that.

https://www.msn.com/en-us/money/companies/wendys-backs-off-surge-pricing-after-backlash/ar-BB1j4aoQ

[LuFins Dad]

@Mik said in Surge pricing:

Well, now... they say they weren't going to raise prices during busy times but lower them during slow ones.

Let's see a show of hands for everyone who believes that.

https://www.msn.com/en-us/money/companies/wendys-backs-off-surge-pricing-after-backlash/ar-BB1j4aoQ

That seems much more likely to me.

[LuFins Dad]

Still a dumb idea. As a consumer, lowering the prices at slow times is effectively the same as raising them at busy times.

[Axtremus]

Like lowering the prices during “happy hour” is effectively the same as raising them during all other unhappy hours?

[LuFins Dad]

Surge pricing works for Uber because their drivers are even more of a consumer of their product than the customers. They need drivers to turn on the app…

[LuFins Dad]

@Axtremus said in Surge pricing:

Like lowering the prices during “happy hour” is effectively the same as raising them during all other unhappy hours?

Nope. Try again.

[Mik]

If they intended to lower prices, do you not think they would have shouted that loudly?

[89th]

How will consumers know of the lower price?

[Aqua Letifer]

@89th said in Surge pricing:

How will consumers know of the lower price?

You think they won't notice? There are nutters out there measuring the gram weight of Betty Crocker mix to prove the conspiracy that you get marginally less per box now, and they were right about it.

[89th]

No, I mean... if I were driving down the road, what is going to tell me that Wendy's price is now $1.50 instead of $1.75?

[LuFins Dad]

@89th said in Surge pricing:

No, I mean... if I were driving down the road, what is going to tell me that Wendy's price is now $1.50 instead of $1.75?

Dynamic signage. It was in both articles.

[89th]

See? Much easier for you just to tell me than to read it on my own. Plz also text me when the cheeseburger is 99 cents.

[Axtremus]

@89th They probably let you "subscribe" to get email/text when prices reach your thresholds.