Smart marketing
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Smart marketing. Just had a construction firm out for an estimate. The pen they left has not only their name, but a level and rulers in inches and centimeters.
"You cannot subsidize irresponsibility and expect people to become more responsible." — Thomas Sowell
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Smart marketing. Just had a construction firm out for an estimate. The pen they left has not only their name, but a level and rulers in inches and centimeters.
@Mik said in Smart marketing:
Smart marketing. Just had a construction firm out for an estimate. The pen they left has not only their name, but a level and rulers in inches and centimeters.
Smart indeed.
You don't want flashy swag, expensive swag, or even swag that leaves an impression.
You want useful swag they're going to keep on their desk, every day, for months if not years.
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That's solid.
Good on them for spending money on that and not on business cards.
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