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The New Coffee Room

  1. TNCR
  2. General Discussion
  3. Variable Pricing on Instacart

Variable Pricing on Instacart

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  • AxtremusA Offline
    AxtremusA Offline
    Axtremus
    wrote on last edited by
    #1

    Study confirms that different Instacart shoppers who picked the same item from the same store at the same time have been charged different prices.

    https://www.nytimes.com/2025/12/09/business/instacart-algorithmic-pricing.html?unlocked_article_code=1.7U8.ID3Z.eW_vHBG0G4lS

    Instacart says the stores are running pricing experiments. Some stores denied this. Other stores stayed mum.

    Maybe Liz and Bernie have a point about retailers price gouging after all.

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    • MikM Away
      MikM Away
      Mik
      wrote on last edited by
      #2

      Instacart's business model has been to gouge the customer since day one. I won't use them.

      There was talk about Kroger using variable pricing, but I see no evidence they ever actually did it.

      "You cannot subsidize irresponsibility and expect people to become more responsible." — Thomas Sowell

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