$400,000,000
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Couldn't happen to a nicer bunch...
https://www.foxbusiness.com/media/planet-fitness-value-plummets-transgender-turmoil
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This is like the Target boycott. It’s not affecting a damn thing. Target’s stock dropped because of a bad earnings report. It had nothing to do with a boycott. Planet Fitness Stock dropped because they lost their Chief Executive the last week of February, then another 2 execs since then. The stock was going down before the whole shenanigans happened. And even if the value dropped, it’s a stock valuation. A good couple of days makes that $400,000,000 back up.
Show me membership drops. Show me actual lost revenue. Show me pickets. Otherwise, this is a bunch of right wing influencers trying to take credit for something they never had anything to do with.
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Bud Light worked because it was the wrong consumer. The guys that are incensed about this are people that likely weren’t going to Planet Fitness anyway.
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@Mik said in $400,000,000:
You’re talking about harm to a whole lot of people for the stupidity of a few.
If we follow the logic of what they're suggesting, there wouldn't be a liquor store left open in the country.
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A pox on all of them....
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@Mik said in $400,000,000:
the woman taking pictures was a clear violation.
When I read the story, at first, I could understand her discomfort. But, taking pics in the locker room?
Nope, nope, nope, regardless of how righteous you see your actions.