Great Moments in Marketing

[LuFins Dad]

Trannheuser Busch has faced some pretty serious marketing troubles with a little bit of controversy after their marketing chief insulted their core customers and then partnered with a trans influencer. It’s caused a little bit of a sales drop for the company…

The Washington Redskins Commanders have faced a few customer relations problems as well. The former owner faced charges of running a misogynistic workplace, attempted to use the team’s cheerleaders as escorts for team partners, cheated his NGL partners by misrepresenting revenue, and angered fans through decades of mismanagement and losing, capped by changing the name of the team, suing season ticket holders, and more…

So how can both brands repair their image? Hmmmm…

https://nypost.com/2023/08/17/commanders-face-backlash-over-renewed-bud-light-partnership/

[Copper]

In order to make that a good move AB, would have to be paying the skins to take the beer.