Worth 10¢
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It's the same psychology that causes big ticket items to be priced at 3999 instead of 4000 dollars. That last dollar causes the first number to go from 3 to 4, so even though everyone is aware that it's only a dollar, it feels like a thousand.
Yup. LOL On similar story, I was reading about if someone is buying a bag of noodles for USD$10, and the exact same bag is for sale a block away for USD$9, many/most people will go the extra block to save the USD$1
But it someone is buying a fancy dress, and it is USD $476 in one store and the exact same dress in a store one block away is USD$475, most people would not get the extra block to save that one dollar.
Human thinking is very interesting.
