Reverse Vending Machine
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Coca-Cola India started a cool new project with "reverse vending machines" that collect empty plastic bottles. These machines are being used in East India, especially in Puri city. All you need to do is put in an empty Coca-Cola bottle and the machine crushes and stores it, according to the MediaBrief report.
There’s also a mobile app that gives you reward points every time you deposit a bottle. These points can be utilized to get rebates on items of Coca-Cola. Each RVM can hold up to 800 bottles before it gets emptied.
Not a bad idea and better than nothing, but I think, that at right now, it is cheaper to make new fresh plastic bottles rather than to recycle them and remake them.
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